Mobile-first browsing
A fast, focused experience designed around the way customers browse on a phone.
ETUI: curated mobile catalogue features
A lightweight product experience built around mobile browsing and story.
Present, organise, and contextualise products while keeping the merchant's existing checkout, inventory, payment, fulfilment, or enquiry route in place.
Curated collections
Group products around useful themes, needs, stories, or customer moments.
Editorial discovery
Explain why products matter with context that a conventional product grid often loses.
Visual product presentation
Use strong imagery and a deliberate sequence to make a small catalogue feel considered.
Existing selling channels
Send customers to a current shop, marketplace, affiliate destination, or enquiry path.
Small-business scope
Keep the catalogue and operating model realistic for a sole trader, independent merchant, or small team.
Live client implementation
Ragdoll Life
Real catalogue treatment
Collections make a small range easier to explore.
The Ragdoll Life example shows how real imagery, editorial labels, and themed collections can turn a product list into a more useful browsing experience.
Build around the catalogue and sales channels you already have.
Discuss a catalogueTell us what you want to improve. We'll confirm whether it is a good fit and outline the next step before you commit.